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Repressive desublimation : ウィキペディア英語版
Repressive desublimation
Repressive desublimination is a term first coined by philosopher and sociologist Herbert Marcuse in his 1964 work ''One-Dimensional Man'', that refers to the way in which, in advanced industrial society (capitalism), "the progress of technological rationality is liquidating the oppositional and transcending elements in the “higher culture.”〔Herbert Marcuse, ''One-Dimensional Man'' (London 2002) p. 75-8〕 In other words, where art was previously a way to represent "that which is" from "that which is not,"〔Herbert Marcuse, ''One-Dimensional Man'' (London 2002) p. 75-8〕 capitalist society causes the "flattening out"〔Herbert Marcuse, ''One-Dimensional Man'' (London 2002) p. 75-8〕 of art into a commodity incorporated into society itself. As Marcuse put it in ''One-Dimensional Man'', "The music of the soul is also the music of salesmanship."
By offering instantaneous, rather than mediated gratifications,〔Herbert Marcuse, ''One-Dimensional Man'' (London 2002) p. 75-8〕 repressive desublimation was considered by Marcuse to remove the energies otherwise available for a social critique; and thus to function as a conservative force ''under the guise of'' liberation.
==Origins and influence==

The roots of Marcuse's concept have been traced to the earlier writings of Wilhelm Reich and Theodor Adorno,〔G. Horowitz, ''Repression'' (1977) p. 78〕 as well as to a shared knowledge of the Freudian idea of the involution of sublimation.〔Sigmund Freud, ''On Metapsychology'' (PFL 11) p. 97〕
Marcuse's idea fed into the student activism of the 1960s,〔Maurice Cranston, 'Neocommunism and the Students' Revolts' ''Studies in Comparative Communism'' Vol 1 (1968) p. 49-52〕 as well as being debated at a more formal level by figures such as Hannah Arendt and Norman O. Brown.〔O'Neill, p. 53-60〕 A decade later, Ernest Mandel took up Marcuse's theme in his analysis of how dreams of escape through sex (or drugs) were commodified as part of the growing commercialisation of leisure in late capitalism.〔Ernest Mandel, ''Late Capitalism'' (London 1975) p. 502 and p. 393〕

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